Who We Are
We use technology to improve patient care, increase reimbursement, and lower costs. Iodine's customers include hospitals and health systems, including community hospitals, teaching hospitals, multi-hospital systems, and ACOs.
Where We're From
Iodine can trace its beginnings to 1997, when the two founders were roommates at Harvard Business School. When they decided to found their previous company together in 2003, it was only natural that they named it "Crimson," the school color for Harvard. Their vision for Crimson was that if they could transform the behavior of a very large number of physicians in the US, they could significantly impact the US healthcare market. They were successful in this goal and Crimson today is one of the largest healthcare software companies in the US.
Crimson was acquired by The Advisory Board Company and the combination proved to be a great fit. After some time, being entrepreneurs at heart, the two founders left and founded Iodine in late 2009. With Iodine, the vision is that if all relevant hospital data can automatically reach all the relevant users, precisely when it would be most useful, it would transform US hospitals. To tackle this challenge, Iodine has assembled a team of leading hospitals, forward-thinking CMOs and hospital executives, and unmatched software talent. We have been working together to push forward on this frontier and have been making massive improvements in patient care and the financial health of hospitals.